AI Insights · Timothy · April 2022
Top 5 Beauty Retail Apps on Android in Argentina for Q1 2022
Discover the performance of the leading beauty retail apps in Argentina on Android for Q1 2022, based on download and active user trends.
During the first quarter of 2022, the top 5 beauty retail applications on the Android platform in Argentina showcased varying trends in weekly downloads and active users. Below, we dive into the performance of each app based on data from Sensor Tower.
Natura: Perfumes e Cosméticos experienced a generally steady download rate throughout Q1, peaking at 6.4K downloads in the week of February 7. The app's active users fluctuated slightly, starting at 28.1K at the end of December and closing the quarter at 28.4K.
Violetta Cosméticos 2.0 saw its highest number of downloads at 2.5K in the week of February 14, with a gradual decline towards the end of the quarter, finishing at 1.2K downloads in the final week of March.
Avon Shop recorded an upward trend in downloads starting from 874 in the last week of December, peaking at 1.8K in the first week of February, before experiencing a slight decline, ending the quarter with 790 downloads.
SERLACA had a notable peak of 677 downloads in the first week of January. However, the app's downloads decreased over the quarter, reaching a low of 307 downloads in the last week of February, and closing the quarter with 370.
El Gran Tornado observed its highest downloads of 643 in the week of February 7. Despite fluctuations, the app maintained a consistent download rate, ending the quarter with 513 downloads.
These insights provide a glimpse into the performance of beauty retail apps in Argentina for Q1 2022. For more detailed analytics and trends, visit Sensor Tower.